It's not wrong to say "fake news always existed" -- it radicalized Heinlein into becoming a hard-right conservative in the 40's, for example. It's been around since the beginning of the republic.
It is completely wrong to say or imply that quantity of it hasn't changed with social media. All of the Satanic panic church leaflets you speak of -- in aggregate -- had infinitesimally small reach compared to a single Facebook post.