> They should for sure list the annual price and the monthly price but it's not "burried".

Buried prices are the next frontier of consumer protection. I've gotten burned by looking up a store product online and then when attempting to purchase finding that unless you ordered it through the site for in-store pickup, you get a higher price. Car dealerships were the same the last time I bought one. And while I appreciate Tesla's challenge in expressing TCO, subtracting average fuel costs from the price of a car smells bad in the same way.