For that you might need the kind of geniuses who write stirring books about principles and values. Or whatever the modern equivalent of those books is. Maybe nobody would pay attention to that kind of advocacy in the present day, not sure why. But it's not tech geniuses, anyway. Much though tech has power as a catalyst.
I suppose there was Project 2025, and there was that book about the inevitability of Russian hegemony (or empire or something) that Putin liked. Those got attention with influential people. Not sure what to conclude from that.