alt Hacker NewsHow would you stay in business if your competitor was offering 20% off your prices because they had better logistics and tracking? Ask consumers to eat the cost due to their latent demand for, uh, inefficient delivery and food spoilage?
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There are numbers between 0.1% and 20%
This is already the case in the grocery market. There are various leaner and more efficient operators offering the same goods for lower prices, sometimes a lot lower than just 20%. However most people don't think to shop at the various Grocery Outlet's or Food4Less's. Working class is wise to it but not really further up the class ladder. They don't think much at all and reflexively go to their ralphs, which plays the opposite game where they have higher prices such that they might occasionally mark them lower and make you think you are getting a deal. Some people are even going to erewhon.
Are you saying that stores in the 2000s were throwing away 20% more of their total revenue than they are today? That sounds crazy, especially given that the prices - again - seem pretty much the same or higher if you correct for inflation.
But more to the point, there's plenty of grocery stores that ask 20% more than their competitors and are doing just fine; in fact, constant price changes and promotions make it impossible for consumers to really compare if Safeway is cheaper than Whole Foods, so people usually go to the place that's physically closer, has better selection, or better vibes. I can't even know if a 12-pack of Coca-Cola is going to be $6.99 or $9.99 today.