>It's mind-blowing how one of the most advanced technology forums on the internet can take privacy for granted

that's not what I did

> just because the marketing

not just because of the marketing

> of a for-profit corporation with previous histories of privacy violations (there's even lawsuits) claims their closed source device connected 24/7 to the internet, is private.

in other words, they are being watched and held accountable when they do screw up, which obviates a lot of the "well maybe they're stealing your data and we don't know about it" nonsense elsewhere in the replies.

I'll ask something specific: We know that Rokus and built-in smart TVs are actively tracking and monetizing everything you do on your television. People can prove this by looking at what calls are made on your network.

Does Apple do the same thing?

Of all the major tech companies around the world, Apple has the most incentive to actually deliver privacy, and has the best track record.

> It's mind-blowing how one of the most advanced technology forums on the internet can take privacy for granted just because the marketing of a for-profit corporation...

This is a common judgement among the technically literate.

> Breaking down why Apple TVs are privacy advocates’ go-to streaming device

https://arstechnica.com/gadgets/2025/06/all-the-ways-apple-t...

On the contrary. This is a place where we don’t have to substitute FUD for facts and analysis.

To me, it doesn’t make sense to rate all levels of imperfection the same. Of course Apple isn’t perfect. But that’s not am important question.

Apple’s the only major purveyor of these kinds of devices whose existential business model is not predicated on privacy violations. Hardly a guarantee of good behavior (and we’ll see what happens in the future). But a lot better than the alternatives.

Isn't Apple building an ad network? Its only a matter of time.

Why would you assume that because they disagree with you, they must be ignorant?