I really dislike that term. It's stupid and supports a distorted narrative.
They arbitrarily decide 1M API tokens cost X, and any subscription where usage costs less than that is "subsidized". No it isn't. They may be profiting on subscriptions as well, or losing on full API costs as well, or anything in between, and that X is anyway more reflective of competition than their costs. For all we know they did a rand()%1000 to determine it in the first place.