The people who really ruined for everyone else are the hipsters that supported coffee machines connected 24/7 to the internet and wouldn't function unless you paid a monthly subscription.
I don't think you know what 'hipster' is, and no, there is not some group that did the wifi coffee machines, and if there were, that would not have changed anything.
FYI the IoT wave was firmly industry driven.
Or anyone who fanboys for Steam. The origination and normalization of game non-ownership.