Ofcom knows it's barmy. They are pursuing foreign sites because a) they are required to by law, and b) they are under political pressure to do so. But I suspect they are quite happy that it has backfired, to help relieve some of that pressure and bring into the open the barminess of the OSA enterprise.
This. The regulation organisations can sometimes try to make a point when they're tasked with enforcing an unenforceable or otherwise unworkable rule.