Because some causes are significantly worse than others. If you want to have a big impact, you start with the big levers.
I'll give you an even better example than meat: golf courses in the US consume 2 to 100 times as much water as US datacenters depending on how you calculate.
How many golf-course-water-saving initiatives have you seen? Have they even tried anything at all?
AI data centres are a thing we are choosing to add, we could just not do that.
What benefit is the AI summary on search giving me Vs the actual search for a start.