This is a pretty pathetic analysis especially for an analysis from a firm like Apollo. A few notes:

1. Profit margins from the mag 7 are on an upward trend starting in 2020. This is pretty consistent with the insane topline growth had by covid and the most recent layoffs occurring over the last 6 years. To unilaterally attribute this to AI implementation is lazy.

2. Most non-tech firms are only implementing AI just now because we finally have better enterprise tooling required. We won't see the effects for another 12-24 months at least.

3. As a former management consultant, this might be the worst use of a stacked bar chart I've ever seen: https://www.apollo.com/content/dam/apolloaem/images/daily-sp...

4. I don't know how you actually isolate AI productivity gains on a macro level. It seems pretty much impossible.

This whole thing is laughable.