Based on the headline my first thought was "Dumb MSFT!" but after reading TFA, the list of major properties is long and we don't know the proposed terms or counter on critical elements like ancillary rights, cross-media, sub-licensing, theatrical, international and, most-importantly, back-end participation. Just one of these terms can double or halve a deal's value, so we have no way to tell if $500M is crazy high or crazy low.
For example, the deal Sony Pictures made which gave Netflix all global film and sequel rights to KPop Demon Hunters with zero back-end participation on the billions of dollars Netflix is now certain to earn from KPop is widely considered by experts the single worst streaming deal ever made. And that was just one unproven animated kids musical. XBox has proven mega-IP like Minecraft, Call of Duty, Warcraft, Halo, Diablo and Elder Scrolls as well as lots of unproven properties - any one of which might become the next KPop Demon Hunters.
> In a statement to Puck, Xbox said, “We have received record-breaking interest in our I.P.; Netflix is a valued partner and we are excited for the forthcoming release of our Minecraft and Diablo animated series together, among other adaptations.”
My eyes are about to roll out of my head. Stale intellectual property can make unexpectedly good money for a little while, but this ain't exactly Mickey Mouse. Even Mickey Mouse is out of steam by now.
Microsoft is rejecting the deal simply because they can afford the loss even if they let everything under "Xbox" rot. They will only accept someone willing to overpay.
Xbox spent $70B for Activision-Blizzard not that long ago, going through a protracted anti-trust process so a $500m buyout would be acknowledging that they made a severe financial error
> so we have no way to tell if $500M is crazy high or crazy low.
Well, lets take just one of those examples, Minecraft.
Cost apparently $150mil to make, and so far, has earned around $960mil. So if we use the usual doubling of the cost to get to the real cost with marketing and everything, it cost ~$300mil, so that is about $660mil profit.
Now of course that gets split, Xbox wouldn't get 100% of that, but still, even if it got 50%, thats still most of the way to the $500mil they turned down, on just ONE film, and only factoring in the theatrical release profit, not including any money it would have made on merch, or streaming, or anything else.