tangentially related: I’ve been apartment hunting recently and it reminds me of a common occurrence for apartment reviews:
5 star reviews are all: “I did the tour and the agent was friendly/place looked nice”
meanwhile the 1 star reviews: “I actually live here and this place is terrible.”
no doubt they ask you to review 5 stars on the tour…
Whenever I look at reviews for something, e.g. a restaurant, I always sort by worst and see what they say. If it's some dealbreaker like "I found a rat in my food", then I'm outta there. If it's "the service was slow this one time", I can live with it.
I don't pay any attention to the positive reviews at all, except just for the number of them.
True. One more thing we just found out: only about 15% of what reviewers say is negative, compare to 56% for owners.
Many places I toured offered $5 starbucks gift-cards for a review.