Google purposely killing the golden goose by forcing all of its users to use the AI overview is a bold strategy.
They’re not killing anything. Search revenue is up this year.
And it’s not like they can stop the long-term move towards AI from traditional search engines.
All they can do is try to compete with their own AI. Otherwise OpenAI and Anthropic will run away with it.
Don't worry, the AI overview is actually just a salesman for advertisers going through an introductory period.
>killing
But the search revenue is growing at a high speed.
The article wording is just unfortunate.
The non-misleading title would be: "Google Cloud growing way faster than other sources of Alphabet revenue".
What do you mean force to use ai overview? AI overview is just the 1st result, you just scroll down and the legacy search results are still there.
About 80% of the time the AI overview is what I want anyway.
Blaming AI is correct but perhaps not the way you think. I think a lot of people actually use other people's AI tools to do their searches now. Google's attempt to grab that back via their own AI tools is so far not really working. Google is no longer the go to tool for answering questions or doing research.
I used perplexity for some time. These days, I have claude and chatgpt. They search on my behalf. Sometimes I still do a Google search but I mostly just use it if I want to open a website that I don't remember the url of.