I think the finding that lots of people are ignoring best practices and it's working anyway due to a mechanism those authors didn't intend or realise is cool!
The title and a skim of the beginning didn't give me an idea that's where the article was going and I stopped reading further at first.
That's useful feedback. I added introductory material in response to feedback from a colleague, but I suppose that didn't help "get to the point". I think the audience for my work is experts + experience practitioners, so the accessibility / novelty tradeoff was not a good one.