Lots of examples in this article, but none of them go deep enough to matter. Just like people bringing up the cigarette issue, I see other factors in sone of the other topics, such as medical school (residency slots weren't mentioned, default assumption was motivators were solely economic, etc).
I'm not sure what to even discuss about this article due to the low quality. I guess there overall point is that policies and interventions don't necessarily scale, or perform the same across cultures/cohorts, or even accomplish their intended goals. I would largely agree with those points, but not due to the way the article got there.