Note that "bury the lede" isn't really about "make the reader get to the end to find out the answer" but when a reporter/writer emphasizes the wrong part of a story in the intro then you'd say they buried the lede. Like, if the first graf is all about a politician attending a ribbon-cutting ceremony in Podunk, IL and then in the third graf you have "at the rally, he called for all left-handed people to be put in jail" then you've buried the lede.

If you have in the first graf "so-and-so proposed a radical, and illegal, prosecution of a minority group" it's not burying the lede to make the reader get to the third graf to find out it's against left-handed people. Annoying, perhaps, but not technically burying the lede. :)

The Washington Post headline:

>'The Eagle Has Landed' – Two Men Walk on the Moon

That is the entire story, in the headline as it should be. I want to know more! The first sentence should add the most relevant added information.

It shouldn't be "As a child Neil Armstrong always dreamed about..." burying the next most important detail 2/3 through the article. The importance/relevance/interest should start high, end low. Inverted pyramid.

FYI it's "bury the lede," a lede being the introductory section of a news story.