alt Hacker NewsYou can see that in the lab-grown burger space already: it is a massive opportunity for companies to create an ultra-processed version of meat, and label it as healthy as the public opinion has gone blindly against meat and on the vegan bandwagon. They'll claim it's more eco-friendly, they can sell it 5x the price of beef and rake billions.
> public opinion has gone blindly against meat
Only if you spend too much time online. In the grocery store, I don't see any indication that meat substitutes are gaining traction. If anything, popularity seems to be ebbing. The people choosing fake beef for their burgers are a tiny minority.