Not wanting to help the rich get richer means you'll be fighting an uphill battle. The rich typically have more money to spend. And as others have commented, not doing anything AI related in 2025-2026 is going to further limit the business. Good luck though.
People who make products with AI are not necessarily rich, often it's solo "vibe coders."
Rejecting clients based on how you wish the world would be is a strategy that only works when you don’t care about the money or you have so many clients that you can pick and choose.
Running a services business has always been about being able to identify trends and adapt to market demand. Every small business I know has been adapting to trends or trying to stay ahead of them from the start, from retail to product to service businesses.