alt Hacker NewsOne of the privacy fears stoked about iRobot years ago was about them "selling maps of your home to the highest bidder" for advertising purposes. E.g., https://gizmodo.com/roombas-next-big-step-is-selling-maps-of...
The premise still strikes me as a ridiculous one: Am I possibly a more affluent customer because there is a high pile rug under the coffee table? How much would Charmin pay to know I have two rooms with tiled floors?
What iRobot actually suggested was more mundane: that there could hypothetically exist a protocol for smart devices to share a spatial understanding of the home, and that their existing robot was in a favorable position to provide the map. The CEO talking about it like a business opportunity rather than a feature invited the negative reception.
It didn't help that a few years later, photos collected by development units in paid testers' homes for ML training purposes were leaked by Scale AI annotators (akin to Mechanical Turk workers). This again became "Roomba is filming you in the bathroom" in the mind of the public.
The privacy risk seemed entirely hypothetical—there was no actual consumer harm, only vague speculation about what the harm could be, and to my knowledge the relevant features never even existed. And yet the fear of Alexa having a floorplan of your home could have been great enough to play a role in torpedoing the Amazon acquisition.
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Would the US security leviathan give away other people’s money for highly current floor plans of every residence in the country just on the 1-in-a-million chance they decide to kick in your door and shoot your dog? Probably.
You’re looking at this from a point where the only piece of information about you out there is the data collected by the roomba. In reality, every sensible data broker would just add that signal to your already verbose profile and feed it to a model to determine the stuff you’re likely to buy… or would trigger you to generate engagement or whatever is needed.
The privacy danger here is not the one data point, it’s the unknown amount of other parties who will mix and match it with more data.
With GDPR, I’ve been requesting copies of my telemetry from various corps and it’s amazing the kind of stuff they collect. Did you know kindle records very time you tap on the screen (even outside buttons), in addition to what you read and highlight and pages you spend time on? Now add to that your smart tv’s insights about you and your robot vacuum cleaner … you see now this all grows out of control.
I don't get this, so you're saying than they can and do sell maps of your home to the highest bidder. But... it's actually overblown, even though they're doing exactly what people were concerned they were doing?
It's MY home! I don't want anybody filming it or recording it or selling maps of it. Full stop!
> The premise still strikes me as a ridiculous one: Am I possibly a more affluent customer because there is a high pile rug under the coffee table?
I've no idea about rug pile depth, but I'd have thought a simple link between square footage and location would be a reasonable proxy for that affluency.