You're getting caught up on the technical meaning of terms rather than what the author actually wrote.
Theyre explicitly saying that most software will no longer be artisianal - a great literary novel - and instead become industrialized - mass produced paperback garbage books. But also saying that good software, like literature, will continue to exist.
I guess two things can be true at the same time. And I think AI will likely matter a lot more than detractors think, and nowhere near as much as enthusiasts think.
Perhaps a good analogy is the spreadsheet. It was a complete shift in the way that humans interacted with numbers. From accounting to engineering to home budgets - there are few people who haven't used a spreadsheet to "program" the computer at some point.
It's a fantastic tool, but has limits. It's also fair to say people use (abuse) spreadsheets far beyond those limits. It's a fantastic tool for accounting, but real accounting systems exist for a reason.
Similarly AI will allow lots more people to "program" their computer. But making the programing task go away just exposes limitations in other parts of the "development" process.
To your analogy I don't think AI does mass-produced paperbacks. I think it is the equivalent of writing a novel for yourself. People don't sell spreadsheets, they use them. AI will allow people to write programs for themselves, just like digital cameras turned us all into photographers. But when we need it "done right" we'll still turn to people with honed skills.
This was already true before LLMs. "Artisinal software" was never the norm. The tsunami of crap just got a bit bigger.
Unlike clothing, software always scaled. So, it's a bit wrongheaded to assume that the new economics would be more like the economics of clothing after mass production. An "artisanal" dress still only fits one person. "Artisanal" software has always served anywhere between zero people and millions.
LLMs are not the spinning jenny. They are not an industrial revolution, even if the stock market valuations assume that they are.
Yes, I read the article. I still think it's incorrect. Most software (especially by usage) is already not artisanal. You get the exact same browser, database server and (whatsapp/signal/telegram/whatever) messenger client as basically everyone else. Those are churned out by the millions from a common blueprint and designed by teams and teams of highly skilled specialists using specialized tooling, not so different from the latest iPhone or car.
As such, the article's point fails right at the start when it tries to make the point that software production is not already industrial. It is. But if you look at actual industrial design processes, their equivalent of "writing the code" is relatively small. Quality assurance, compliance to various legal requirements, balancing different requirements for the product at hand, having endless meetings with customer representatives to figure out requirements in the first place, those are where most of the time goes and those are exactly the places where LLMs are not very good. So the part that is already fast will get faster and the slow part will stay slow. That is not a recipe for revolutionary progress.