Did they ever learn to compete then? The only thing that protected them then was that Japan was a US “ally” and could be “persuaded” to go along with protectionism. China has no such need.
I would argue that the 70s were a trial run for whats happening today but instead of becoming more competitive the automakers focused on lobbying for Government help; a playbook that won’t help them today.
And even more stupidly, traditional American carmarkers are discontinuing EV models and shutting down factories JUST when they finally had an edge over their japanese competitors.
> Did they ever learn to compete then? The only thing that protected them then was that Japan was a US “ally” and could be “persuaded” to go along with protectionism. China has no such need.
Oh, indeed. I was attempting to be generous, but it's arguable whether they deserve that generosity.
> I would argue that the 70s were a trial run for whats happening today but instead of becoming more competitive the automakers focused on lobbying for Government help; a playbook that won’t help them today.
We're still paying for this today with the so-called "Chicken Tax" (and all of the other crash and emissions regulations) that has deprived us so many good Japanese trucks over the years.
Outside the purely electric vehicles (where I believe Tesla competes very well, where is BYD at with FSD?), is there a Chinese equivalent to:
- The upcoming EREV (mostly electric extended range hybrid) F-150 truck? This is expected to have ~700 mile range, and of course no charging hassles. It’s main advantage over the now defunct Lightning will be towing range.
- The Chevy Corvette Stingray? Say what you want, but the high end ICE sports cars have an appeal of their own…
I believe the USA still has an edge in some areas of the market.
ford in particular seems to only ever give up on everything. they couldn't compete on compacts, so they killed the focus and fiesta. they couldn't compete on EVs, so they killed those too. next thing you know toyota will start carving away at the F-150's market share and they'll kill that, too.