Because realistically in the laptop computer space Apple is obliterating everything else right now.
You can usually name a laptop that has some feature better than a macbook, but the overall package is so strong in so many avenues. Sound quality, screen quality (even without leaning on fancy new tech like OLED), trackpad quality.
Would you rather they target the Dell Latitude (Coil Whine, crazy power-off issues caused by C-States, poor thermals) or Thinkpad T-series (USB-C port stops charging and requires motherboard replacement, thermal issues, weak speakers, also coil whine, unstable radio) or HP’s elitebook (randomly doesn’t wake from suspend, hinge cracking and keycaps falling off even with light wear).
The other SKU’s are a race to the bottom, despite being more expensive for the base-system (which I find ironic).
It’s a poor north star to take a degrading product line as inspiration.
>Because realistically in the laptop computer space Apple is obliterating everything else right now.
Probably right, seeing how bad the laptop world is nowadays. Even with its shitty chiclet keyboard and button-less trackpad, the M2 Pro I have to use at work trounces the XPSes my Windows colleagues have.
Still far from the Latitude e64x0 and old 6x series Thinkpads I had but well, they only win on the haptics and repairability level. Thankfully I kept an e6440 that still works "okay" with its Haswell i5 and 1080p IPS screen; the thermals and crappy Intel iGPU are the only thing I really lament.
But that doesn't matter.
If I'm looking at the framework or the Thinkpad or anything else I've said "no thanks" to Apple laptops
This is my starting point. I've already turned the Mac down.
It's like turning down a very specific slice of cake and then being offered the same kind of cake from different vendors when really you just want a salad