Perhaps better stated: Your company's website isn't for you, it's to pursue the agenda of your company. Your personal homepage is for you, if you can free yourself from view count as a success metric.
Came here to say basically this. Your company website is not for you, but your personal website should be. I spent years chasing Google traffic and useless business goals for my own blog until I realized I should publish for me, not the users.
And if I do something that Google doesn't like... who cares? It's for me and Google will come crawling (literally) back anyways.
Currently I use my blog as a bookmarking service. Instead of a browser bookmark, I built a Chrome extension that simply posts the link to my blog as a new post where it's public, and easily discoverable from any device BY ME!
Came here to say basically this. Your company website is not for you, but your personal website should be. I spent years chasing Google traffic and useless business goals for my own blog until I realized I should publish for me, not the users.
And if I do something that Google doesn't like... who cares? It's for me and Google will come crawling (literally) back anyways.
Currently I use my blog as a bookmarking service. Instead of a browser bookmark, I built a Chrome extension that simply posts the link to my blog as a new post where it's public, and easily discoverable from any device BY ME!