alt Hacker NewsBack in 2011 or so the Yellow Pages still delivered physical phone books to ever address in the state where we were. My city literally sent out an extra off cycle recycling truck the next day to pick them all up. Everyone threw them out.
Well my coworkers and I realized that the opt out form just needed an address. We contemplated pulling all known addresses for the entire country and automating submitting them all over several months to opt everyone out. I don’t think it ever materialized but we had a good chuckle about the emergency meeting the Yellow Pages web devs would have had and at what percentage of opt outs.
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> I don’t think it ever materialized but we had a good chuckle about the emergency meeting the Yellow Pages web devs would have had and at what percentage of opt outs.
They would just pretend they didn't receive the opt outs, like half of the direct mailers and spammers out there.
I've gone through the trouble of trying to get Uline to stop sending gigantic paper catalogs to my PO Box two or three times per year. They have a form, they just ignore the requests:
https://www.uline.com/CustomerService/ULINE_FAQ_Ans?FAQ_ID=4...
Similarly I remember being at Australia Post discussing data privacy for a project and I couldn't help but make the wisecrack remark "don't y'all routinely distribute millions of individual's personal data every year and just leave the information lying about on people's doorstops for anyone to access?"
Around the same time frame, my brother rented some rooms in his house to people who had the occupation of actually delivering those phone books. (This was in a different country, but apparently the Yellow Pages existed everywhere.)
The delivery-people got overwhelmed and eventually just resorted to putting the stacks and stacks of phone books into piles and burning them. It took a long time until they got caught because nobody really misses a phone book.