And what good does that do those artists precisely?
From the article: “For example, I am paid $0.00029 per stream of a song on Spotify, and even this amount depends on whether the song is being streamed by a paid user or someone using the service for free. This means it will take upwards of 3,500 streams of a single song on Spotify to earn $1.00 versus that same revenue for one iTunes song purchase (not to mention the fact that Spotify refuses to pay the same amount to independent artists as they pay major labels, unlike iTunes). ”
I wonder how artist pay would change if each artist got a proportional cut of every listeners fee instead of listened bring pooled and paid out that way.
I can listen to only indie artists all month long and they get laid about 15 cents from my listening. Surely more of that from my monthly fee is going to artists, but it is going to artists I don't even listen to like Taylor Swift or whoever
It enables them to build small but dedicated global fan bases that support the artist directly.
The alternative is all music is paid only and they could potentially make more money, except for the fact that they’re completely unknown and there is zero demand for their music.
Spotify popularity doesn’t bring in cash directly, but it leads to increased ticket sales for live shows. And Spotify will recommend you to new listeners in a way that piracy won’t.
I have a personal example: Spotify recommended a band to me that I’ve now seen live three times, and they’re so obscure that I never would have heard of them without it. None of my friends knew them either.
Wow, those numbers are quite telling.
If you consider that paying for Spotify premium is basically the equivalent of buying one album per month, and the top 12 artists I might be listening to are getting nowhere near 3,500 streams per month from me, it would be better for the artists if I used free Spotify for discovery (like the radio) and then used the money to purchase those favorite albums/songs (that I could then own).
Great food for thought.