I assume this is because of LLM scraping.
We need a new non-commercial version of the internet. Free of bots, free of ads, ... you pay to access social media optimized to be interesting enough to be worth paying instead of addictive enough to keep you scrolling to show you more ads.
It may look impossible right now. But what is impossible for real is to continue as we are. The damage that internet does to society is increasing by the day while its value is reduced (economic value, social value).
Presumably but I wish they'd also focus on optimizing code/making pages fully cacheable instead of rate-limits and blocking