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hbn • today at 1:26 PM • 3 replies • view on HN

My pet theory with this move from Chromebooks to Googlebooks is simply that Chromebooks have a major stink on their entire brand reputation, especially in the younger generation that went through school with terrible cheap (and likely used/damaged) Chromebooks being given to them for schoolwork.

I think if you say "Chromebook" around most 20-something and unders, they have an instant negative association with the word.


Replies

freedomben • today at 2:38 PM

> My pet theory with this move from Chromebooks to Googlebooks is simply that Chromebooks have a major stink on their entire brand reputation

I think you're right. Many of the students I've talked to have an immediate reaction of "slow, limited" when asked about a Chromebook. The early years of under-powered hardware and limited storage/memory really did them a disservice when it comes to brand

fg137 • today at 2:04 PM

Unfortunately I don't think that's going to work.

Unless you are the most hardcore Google fan, I don't see why you want to spend $1k on a Googlebook instead of a Windows laptop or MacBook at the same price range.

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ocd • today at 1:58 PM

I guess it's true this could be their AOL disc.