Apparently it's just an A/B test. Legit LMAO moment, speedrunning reputation destruction to your entire userbase just to test a question whose answer you can probably already guess.
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> For clarity, we're running a small test on ~2% of new prosumer signups. Existing Pro and Max subscribers aren't affected.
> When we launched Max a year ago, it didn't include Claude Code, Cowork didn't exist, and agents that run for hours weren't a thing. Max was designed for heavy chat usage, that's it.
> Since then, we bundled Claude Code into Max and it took off after Opus 4. Cowork landed. Long-running async agents are now everyday workflows. The way people actually use a Claude subscription has changed fundamentally.
> Engagement per subscriber is way up. We've made small adjustments along the way (weekly caps, tighter limits at peak), but usage has changed a lot and our current plans weren't built for this.
> So we're looking at different options to keep delivering a great experience for users. We don't know exactly what those look like yet - that's what we're testing and getting feedback on right now.
> When we do land on something, if it affects existing subscribers you'll get plenty of notice before anything changes. Will hear it from us, not a screenshot on X or Reddit.
https://x.com/TheAmolAvasare/status/2046724659039932830
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Personally I love how they have increased everyone's quotas to counteract the Opus 4.7 tokenizer change a few days ago, but are immediately regretting it and trying to cut off subscription users.
If the subscriptions are unprofitable, then just communicate honestly, raise the price or lower limits for new subscribers transparently, and grandfather in existing users. That's what GLM coding plan is doing and it works fine for them. Don't ruin your reputation with opaque messaging and hidden changes. Lol
I don't think I've ever been on such a rollercoaster with a company's reputation in the developer space. I started in January on the $20 plan, essentially my first agentic AI programming. I quickly started hitting limits developing several apps at the same time. I went up to the $200 plan after seeing the value.
After seeing my own issues with 4.6 and the mega-post on Github about declining metrics in a decent dataset of claude chats by Stella Laurenzo at AMD (https://github.com/anthropics/claude-code/issues/42796), I downgraded to the $100 plan. Hallucinations. Laziness. Lack of thinking. The responses on those mega-threads from Anthropic rubbed me the wrong way in a "you're holding it wrong" kinda way.
In the past week, I downgraded back to the $20 plan because the Codex $20 plan on 5.4 was working so well for me.
Then throw in other oddball events like the source code leak, and the super positive Anthropic events like their interactions with the current administration. It's a wild ride.
I can't understand removing Claude Code from $20. I'm interested to see whether this is confirmed or not.
I'm a career engineer and I went from being one of their most outspoken proponents (at least within my circle) and now.... I'm not.
Most commercial websites, especially tech, run multiple A/B experiments in parallel to optimize signup funnels and tier conversions. Even so, there should always be a source of truth for people. We should have some way of verifying what we get for what we pay. There are laws about this as well.
This guy's casual and crass response is a sign of disrespect for customers. Unfortunately, that is pervasive in the industry. The bubbles these teams work in are corrosive to empathy and real world impact.
The age of AI seems to forget some lessons from Google (and history in general).
- Rapid changes hurts the trust of your brand and product. In Google case, using a new service product became something you’ll think multiple times as you are more likely to axe it than rivals or specialized equivalents.
- While models currently has no clear winner. Anthropic’s core product is coding. But just as Skype, IE, Netscape their can always be another game changer you cannot count.
- The Pro plan is already limited for true agentinc workflows. The limits now are so bad that a business that relies on it would need bigger plans.
- Anthropic is already in a delicate situation where many devs are frustrated. Dropping or crippling the use even more just means this sector (which I can only assume is a big chunk) would switch to competitors tool that already try to compete.
- Local models, whether as Google sees it “edge” or even further would also take bigger part in the future.
What a way to ruin goodwill with the very community they are trying to court. I am on a Pro subscription to use with Claude Code, but it sounds like the days of using it are numbered. I guess I will be trying the latest offering from OpenAI and Google tomorrow and if they are satisfactory I might just switch. Moreover, I have been recommending Anthropic's API solutions up to now to friends and clients. Based on this dumb move I will be now starting with this anecdote and then giving a very hedged recommendation.
Realistically the future of all this is that open models become good enough that LLM as a service becomes a commodity with a race to the bottom in terms of cost. Given where we are today I can easily see open weight models in 2-3 years making Anthropic and OpenAI irrelevant for everyday development work (I justify this like so: if my coding agent is 10x smarter than I am, how would I understand if it did all the right things? I want someone of roughly my intelligence for coding. I can see use cases for like independent pharma work or some such where supergenius level intelligence is justified, but for coding ability for mere mortals to reason about the code is probably more important).
It would signal quite a fundamental pivot if their "Pro" plan excludes coding but supports personal productivity (Cowork). Quite surprising given most people attribute Anthropic's success to their elevation of coding above everything else. To have casual users locked out of that would be a major hit you would think.
Makes me curious about the internal thinking. One theory being they are in a capacity crisis and knocking Pro users off Claude Code is an emergency brake getting pulled. But an opposite theory is it's a revenue move and they think they have the lock in to pull it off. Especially if they are building up to IPO.
Interestingly the Team subscription which is still $20/month/seat still includes Claude Code. But you need minimum 5 seats. So it could be a way to force people off individual plans and into enterprise plans where possibly things scale better for them, especially IPO/wise. When one user wants it in a company, probably they go buy 5 seats.
Why would you even want a Claude subscription if not for Claude Code? Anthropic is obviously the best for programming, but probably nowhere else. Seems like a good way to onboard people to the Claude Code experience...everyone who's working seriously with it needs Opus, anyway. But, maybe that's the rub, if the Pro plan includes no Opus usage (which I think has always been the case), you might have a worse impression of Claude Code. Codex 5.4 is better than Sonnet, but not better than Opus.
I dunno, I'm no business genius, but I think we're starting to see these companies try to find ways to make money instead of losing it.
Either they baited people with code and flexible usage limits until march and this was planned or they realized that they did too good of an product and it costs them too much.
One thing is clear, Anthropics communications and leadership is horrible. You don't launch or remove features like this. How this is communicated and handle is something like mom+pop shop would do.
I have a Claude Pro tier subscription; Claude Code, as of right now, is still functional for me. If Anthropic does boot Pro-tier users off Claude Code, I will be cancelling my subscription.
Next they’ll slowly reduce how much CC usage you can get out of the $100 Max plan, then introduce a new $300 “Max Plus” plan with “40x” usage.
“You asked, and we listened: Introducing Max Plus, our biggest plan yet, designed for those…” blah blah
This is a risky move. I might have paid $20/month for my personal projects but the Max subscription is a bit steep.
Now I'm going to learn more about local models. I don't need to be as good as a frontier model. Good enough and free from all this drama is a win for me
I can't find an announcement yet, however the pricing page now shows it's not included, and various support articles have removed any mention of the the Pro plan including access to claude code.
See [1] and [2] for an example of a support article that's had claude code removed as a Pro feature.
I guess this is the beginning of the end for subsidised model access, at least from Anthropic.
[1] https://support.claude.com/en/articles/8325606-what-is-the-p... [2] https://web.archive.org/web/20260420065828/https://support.c...
With GLM and Kimi getting better and better, with both still providing low-cost coding plans with higher quotas, and with how trivial it is to switch to them even within Claude CLI, I'm not sure what makes Anthropic think their users would rather pay 5x than switch to the competition.
I would love someone to play devil's advocate against this perspective:
While these tools stand to enable the democratization of productive capability in software engineering and other tasks (creating a renaissance for solopreneurs, let's say), what seems more likely to actually happen is that entrenched capital will become the only player with real access to this "knowledge as a utility" (was it Altman who called it that?).
We already see this playing out in two fronts: 1) the gradual reduction of services and 2) the DRAM market, where local-first tools (i.e., potential disruptors of the emerging "knowledge monopoly" created by the big AI firms) are being stifled by supply shortages. How many promising small-to-medium-sized competitors are being snuffed out of existence (or never starting) due to the insanity of the DRAM/storage/CPU (soon) markets?
The currently-subsidized access that we have to the big Opus-like models will, in parallel, be gradually be taken away until only the big players can afford it. And in the end what we will have is hyper-productive skeleton crews at a few consolidated firms performing (or selling expensive access to) basically all of the knowledge labor for society, with very little potential for disruption due to the hardware and "knowledge" scarcity engineered (in part, maybe) by this monopoly.
Not necessarily a closely held belief – just a hunch – which is why I want to see what parts of the picture I might be missing.
Why is management at Anthropic trying so hard to ruin their reputation with developers? I missed the OpenClaw hype but it was something that kept me excited about my yearly subscription.
It makes no sense to do one of the higher tier plans unless they are directly generating you money.
Makes sense.
It is over for the little guy - home enthusiasts and vibe coders. Too many of them saturating resources for Max users.
IF you cannot afford few hundred dollars subscription go out and breathe fresh air. But if you can, watch where the ball is rolling - few thousand dollars subscriptions and even less programmers.
Claude has become practically unusable for Pro users in the past few days. The Opus 4.7 blew through an entire 5 hour limit in one question and didn’t even finish answering it. Zero value delivered.
Opus 4.6 is giving 2, maybe 3 questions before blowing through the Pro 5 hour limit as well. We are forced to use Sonnet which makes the same mistakes over and over and then to start trying with other companies. To make matters worse, it reuses old code as we try to survive between credit expiry so it re-introduced issues into the code with the limited credits, that we had already fixed on our own and with other models.
Anthropic in just a few days has gotten me to try GLM 5.1, the new Kimi, and back to OpenAI. OpenAI also seems to introduce new bugs without being carefully micromanaged. The advantage Claude has is that the models are more careful and can refactor code instead of leading to bloat as they go. But the throttling happening now is breaking things and making the entire subscription unusable. I really hope they fix it soon.
https://x.com/TheAmolAvasare/status/2046724846604963924
(Head of Growth @AnthropicAI)
> When we launched Max a year ago, it didn't include Claude Code, Cowork didn't exist, and agents that run for hours weren't a thing. Max was designed for heavy chat usage, that's it.
Is there a wager that this is 100% foreshadowing Claude Code will be removed from the $100-200/month Max plans soon and go to something like API-only? Or only available on like a new $500-1,000/month plan? Restrict the $100-200/month ones to Claude.ai (website) or Claude desktop app only?
Either way, doesn't seem good to say it's a small test and then start justifying it in this direction.
So their minimum workable offer for devs just went from $17 to $100. Also, I don't see how the Pro subscription is relevant anymore. Nobody pays $17 a month just to chat. I just unsubscribed. :) Time to try Chat GPT Codex, which even works with the free subscription (don't expect crazy token allowance, of course).
I think that Anthropic has capacity problems. They went all in on acquiring new customers but now they don't have enough capacity to both serve users and train new models, so they are trying to limit user usages.
It is pure speculation of course, but I don't have any other explanations on the stuff they are pulling in the last 2 months.
if this is accurate, and not some "oops we made a vibe-coding mistake updating our website" I am going to hit the "cancel subscription" button so hard that my desk will break in half.
I have an unlimited-usage API billing plan through my dayjob, but for obvious reasons they don't allow piggybacking personal usage onto that. so I paid for the $20/mo personal plan as an easy and relatively cheap method of professional development / keeping my skills current. I don't particularly mind paying $20/mo, but I'm absolutely not paying $100/mo.
also, part of the reason I didn't mind paying for the personal subscription is that I liked having consistency between the tools I use for my dayjob and the ones I use for side projects. if that goes away, then I might as well switch away from Claude usage at work as well. I very much doubt Anthropic's revenue predictions for this change are taking things like that into account.
making a change like this without an announcement, just sneaky updates to product pages, is also an absolutely unforgivable thing to do, in terms of me trusting them as a company.
If true, very strange change when Codex (at both 20 & 100) is a much, much better deal for a model much better at most coding tasks, with way more usage even with the /fast mode enabled. Is losing most non-enterprise customers the right move for them?
It cracks me up when I hear takes like - 'if you're not using more than $20, the product isn't for you because you're not a real user.' If you use CC as an assistant rather than a replacement for your own thinking, follow SDD, and use the tool thoughtfully, you deliver a lot more and you don't need the 5x or 20x limit. It's a different story if you're vibe coding, but then we're not really talking about AI-assisted work - your three prompts barely count as doing any work. I've been on Pro for 2 years, but if this is how things are going, I'll look for an alternative. Luckily, there's plenty to choose from.
All I want is a reasonably priced subscription combining both coding AI and general AI in a single bill for non professional use that allows me to opt out of my data being used for training. Google limits history to 72 hours if you opt out of training even if you pay them $20 a month which rules them out for me. I guess I'm going to try the $20 chat gpt plan. At this point I am wondering if I need to accept that were moving to a token based model and get comfortable with opencode and manually switching models.
Seems like a pretty bad business move if it's really what they're doing. They should want devs using the product on a cheaper subscription to see the value with profitable limits on usage.
I think the only reason to do this would be that they just can't scale up to service the volume they have and need to cut down significantly on the total number of users. Seems also like a rough business proposition. Most of the pro plan users would probably migrate to a competitor at a similar price point (I know I will).
The only other possibility would be if they are losing too much money on the compute power and just can't offer it at that price anymore. But then upgrading the plan gives you more compute per dollar, so maybe they're just banking on people not actually using all of what they pay for?
I had previously thought that the inference cost of using a trained model was relatively low and that most costs went into training new models, but maybe that is less true with the more powerful newer models.
If it costs a ton more to serve Opus vs serving something like Kimi or Qwen, then I think most people just won't use the more expensive version for most things.
Claude Code page still shows it included with Pro/Max. https://claude.com/product/claude-code
Well, if there's one way to show that you're not profitable on inference, this would be it.
Next they’ll slowly reduce how much CC usage you can get out of the $100 Max plan, then introduce a new $300 “Max Plus” plan with “40x” usage. “You asked, and we listened: Introducing Max Plus, our biggest plan yet, designed for those…” blah blah
I’ve got nearly 10 months left on my yearly subscription, I wonder what that means for my access.
If it was removed from the pro plan, then the max plan should list claude code as one of its extras, and it doesn't.
I would not jump to conclusions yet.
Previous page, when Claude Code was included:
https://web.archive.org/web/20260421141017/https://claude.co...
Edit: fixed the url thanks to scq
I can't believe they are yanking tool access instead of just reducing the token quota or simply pulling Opus 4.7 access. To be fair even that would be poorly received, but at least people would have a choice of working within limits. Claude Code is their real winner, and a great ramp for newcomers coming into AI assisted development. They are playing straight into OpenAIs hands.
Pricing page reflects this: https://claude.com/pricing#individual-features
Anthropic reverts the “prosumer” AB testing, but damage is done.
Just tried Claude Code on my Pro plan. It worked. So no, it's not removed
The $20 plan showed me how good Claude Code was, and now I'm paying $100/month. I never would have paid $100 just to try out Claude Code.
Anthropic clearly doesn't understand that customers see their brand as "Claude", Google's brand as "Gemini" and OpenAI's brand as "ChatGPT." They have so many plans and exclusions that they risk customer confusion. I was surprised when I was pay $200/month for Claude Code, finding it super helpful, and then I had to pay separately to get API access for an experiment. Why are so many parts of "Claude" separate from each other, especially on a $200/month subscription.
Anthropic better get this sorted out with a proper product manager and marketing or they risk customers jumping to easier to understand platforms that are good enough.
They have till morning to clean up this giant PR mess. I think people will leave for codex
Hmm, we just bought my wife an annual subscription at the Pro tier, largely to use Claude Code. Wonder if she'd be grandfathered in or if we'll need to get a refund.
This makes me less likely to choose Claude Code, as this feels unreliable... Who says they will not change a few months down the line again.
Hey, I'm a pro, and I feel genuinely insulted. I could consider going back to Claude Desktop + MCP, but I'm getting tired of this telenovela, and will probably cancel my sub and take my business elsewhere.
I'm curious about their expectations and how they will interpret the results.
On the one hand, the people there are supposedly among the smartest on the planet. On the other hand, they consistently forget that they're dealing with LOYAL humans, and these humans prefer respectful communication beforehand instead of being messed with every other day.
My hope for reasonable behavior is to not handle it this way. Decrease limits and increase prices if you can't handle it and be _honest_ about it.
Are they just looking for a way to rationalize another hostile act? And already have expectations like:
- "minus 10% in pro signups" -> oh, let's drop those coders who won't pay anyway
- "minus X% in pro signups and plus X% in max" -> awesome, PAY UP!
This just made me gamble on a yearly subscription for Pro, hoping they will grandfather in existing customers..
With GitHub and Anthropic reducing subscription features, Chinese providers are looking more and more tempting.
Simultaneous with GitHub copilot dropping support for the Opus models in their $10/month plan...
I predict this may get reversed as it would be a huge opening for glm, kimi, and qwen offerings. I'd switch instead of upgrading to Max
The last couple of weeks using Claude has been…interesting to say the least.
Additionally I run a constant hacking contest between GPT and Claude. It’s a toy project and it simulates an attack/defense of a small corporate network.
Claude used to win pretty handily. Suddenly it’s started to lose 90% of the time. I thought GPT had gotten better but no, looking at the logs it seems that Claude is slower and more prone to running in circles. This is still the case when switching to Opus 4.7.
I don’t know what that means but it’s undoubtedly worse.
ANthropic never wanted my money anyway... they don't allow work + personal accounts to have the same phone number. I had to close my personal account otherwise I could not complete onboarding at work.
So I pay for Codex instead.
Anthropic’s “Head of Growth” claims this is a “test”: https://x.com/TheAmolAvasare/status/2046724659039932830
This does not explain the changes to documentation.